PublicSquare to Acquire Assets of Tandym, Adding Virtual & Private Label Credit Cards to its Growing Fintech Ecosystem

PSQ Holdings (PublicSquare) announced it entered into an agreement to acquire key software assets from Tandym, a white‑labeled payments and credit suite that embeds branded card experiences at checkout. PublicSquare says the deal will enable merchants in its network to launch their own credit/debit programs, reduce processing fees to under 1% by bypassing traditional payment rails, and increase customer lifetime value through rewards. Consideration includes Class A common stock valued at $5.75 million and up to $1.0 million in cash, with closing expected in December 2025. The company expects the acquisition to deepen recurring fintech revenue, expand merchant retention, and strengthen data and network effects across payments, credit, and rewards. (businesswire.com)