HLRBO Closes $2.5 Million Funding Round to Expand Private Hunting Access Marketplace

HLRBO, a marketplace that connects landowners with hunters seeking private-land access, has successfully closed a $2.5 million funding round led by Mairs & Power Venture Capital. The deal, announced on June 3, 2026, also received support from individual and angel investors. This capital infusion will enable HLRBO to accelerate its growth as a national platform for hunting leases, aiming to enhance landowner income and promote responsible access to private lands.

Founded in 2015 in northern Minnesota, HLRBO has transitioned from a regional startup to a national player in the hunting lease market, boasting leases across all 50 states. The company currently has 14,000 paying subscribers and a total user base of 225,000, with approximately 1.7 million acres of land leases available on its platform. The latest funding round follows previous investments, including $1 million raised in February 2024 and $600,000 in August 2024, indicating a strong trajectory of growth and investor confidence in HLRBO's business model.

The strategic rationale behind this funding is to enhance HLRBO's technological capabilities and market presence. The company plans to expand its lease inventory and improve its web and app-based platforms while investing in marketing, partnerships, and advanced technologies. Notably, HLRBO aims to incorporate AI-driven land intelligence, including parcel-level mapping and a proprietary "cinematic" view that transforms 2D property maps into realistic 3D representations. These innovations are expected to streamline the process for both landowners and hunters, addressing the historically fragmented nature of private-land access.

As the hunting and outdoor recreation sectors continue to grow, driven by increasing participation rates and a heightened interest in sustainable practices, HLRBO is well-positioned to capitalize on these trends. The company's commitment to expanding its media and educational efforts, along with its active engagement in trade shows and partnerships with outdoor product companies, further solidifies its role as a leader in the marketplace for hunting access.

The implications of this funding round extend beyond HLRBO itself, reflecting broader trends in the outdoor recreation industry. As technology increasingly intersects with traditional activities, platforms like HLRBO are likely to reshape how land access is managed and marketed. This evolution could lead to enhanced opportunities for landowners and hunters alike, ultimately contributing to the sustainable growth of the sector.